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Planning

Carl Buechner once said, “those who fail to plan, plan to fail.” Worse yet, they’ve got nothing to whet the appetite of investors or appease the demands of bankers. In a process that melds your knowledge and aspirations with ours, we’ll write plans you can bank on.

"O wad some Power the giftie gie us
To see oursels as ithers see us!
It wad frae mony a blunder free us,
An’ foolish notion:
What airs in dress an’ gait wad lea’e us
An’ ev’n devotion!"
– Robbie Burns (To a Louse)

Research to see yourselves as others see you:

  • Conduct focus groups
  • Facilitate workshops
  • One-on-one interviews
  • Research historical documents

Business plans you can drive:

  • Pin point your current position
  • Decide a destination, whether it’s two miles down the road, or half a world away
  • Plot the GPS course to take you there

Marketing plans that find the opportunity in another’s problem

  • Establish your competitive advantage and how to capitalise on it
  • Identify buyers and how to reach them
  • Take Action plans that push play
"It takes less time to do a thing right than to explain why you did it wrong."
– Henry Wadsworth Longfellow

Communication plans so you can talk the walk

  • Isolate the different groups you need to impress
  • Find out what they need to know about you
  • Establish the best way to tell them whether a media conference, brochure, store display, facebook or twitter

Crisis management plans for when good business goes bad

  • Know who you need to talk to in advance
  • Have a plan of action to get the best message across
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